Based on the premise that start-ups tend to fail through lack of customers rather than lack of technology or product features, customer development is a systematic way of identifying who the customer is, what it is they need and whether that need is sufficient to build a business on.
As long as you keep doing the right thing and have the best product, you can beat the bigger company.
Bootstrapping is a way to do something about the problems you have without letting someone else give you permission to do them.
Do things that allow you to win and that allow someone else to win. It is not a zero-sum game
Whenever an individual or a business decides that success has been attained, progress stops.
The main question you have to answer for the business model is: “What will customers actually pay me for?
Satisfied customers are the best way to market your business, because they are the ones that become your word-of-mouth army - they are your customer evangelists.
For most of my life I refused to work at any problem unless its solution seemed to be capable of being put to commercial use.
When bootstrapping, you need to find a team that's willing to work for nothing and spend their off hours with you.
Make something someone specific needs, launch fast, let users show you what to change, change it, repeat the last two.